How TikTok’s Shopping Ads Can Help You Win This Holiday Season
TikTok’s Shopping ads are a powerful ad format that can help you unlock the audience you need to make this holiday season. Click here to get the step-by-step.
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Digital Advertising
Digital advertising is key to any marketing strategy. Here, you'll get insights into everything digital ads; from social to Google ads, we've got tips, tricks, and strategies you can use to grow.
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5 Spooktacular Halloween Campaigns to Draw Inspiration From
While it can be tempting to dedicate all your attention to Black Friday, there’s no reason you can’t launch a mini Halloween campaign as well. Here are five frightful Halloween campaigns to draw inspiration from.
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Campaign Tracking: The Limitations of Google Analytics 4 (GA4)
In the fast-paced digital marketing world, understanding your ad campaign’s true impact is critical for staying competitive. Click here to learn about why using more than just GA4 is critical.
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How AdRoll Prioritizes Brand Safety and Protects Your Ad Spend
Made For Ad sites have been around for a while and they can cost businesses thousands of dollars in wasted ad spend. Don’t lose your budget on invalid clicks. Click here to learn how AdRoll protects budgets for our customers.
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3 First-Party Data Stats You Need to Know
First-party data is the name of the game when it comes to targeted ads in the future of advertising — here are stats to prove it (+ what you need to do now). Click here to read on.
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Sales Holidays for Small Businesses
Black Friday and Cyber Monday are the star holidays of the season, but they’re not the ONLY holidays. Here are lesser known holidays for your business to celebrate this year.
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What is TikTok Shop and How to Use It
TikTok has recently integrated an ecommerce platform within the platform, making it easy for users to view and buy products from their favorite brands or creators without closing the app. Find out how to use TikTok shop for yourself here.
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AdRoll BidIQ: Machine Learning for Better Marketing
Machine learning and AI are having a moment, but AdRoll has been leveraging this tech for years. Find out how our proprietary machine learning engine, BidIQ, helps you optimize your campaigns.
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How to Use Instagram Story Ads for the Holidays
Instagram Stories engage millions of users every day. Are you using them to their full potential? Click here to find out how you can use this ad type to boost holiday campaign engagement.
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4 Great Holiday Campaigns to Inspire Yours
Whether your brand is sentimental, sarcastic, or something in between, there’s a way to make your holiday campaigns stand out this season. Click here to see 4 inspiring examples.
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